A missed call often ends the conversation
Most people ring once. If nobody picks up, or a web form sits unanswered overnight, they try the next business on the list. You may never know they called.
AI + content marketing
SIGNAL is an AI and content marketing agency for service businesses. We set up AI replies for missed calls and after-hours enquiries, and we make and schedule your short videos and posts every month. You approve everything.
Two minutes to apply. Month-to-month. Two free sample reels before you pay.
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The problem
The work comes first. The gaps show up in ordinary places: a phone that rings out after hours, and a social account that goes quiet in a busy week.
Most people ring once. If nobody picks up, or a web form sits unanswered overnight, they try the next business on the list. You may never know they called.
Posts take time to plan, film and publish. When the calendar is booked, the feed goes quiet, and people searching for what you do have less to find.
SIGNAL covers both jobs: a fast reply when your team can't pick up, and a steady, consistent presence online.
What we do
Two services that work together. Take content on its own, or add capture so new enquiries get a reply.
AI lead capture
An AI assistant replies to missed calls and after-hours enquiries, answers the common questions you approve, collects contact details and passes every lead to your team, with a follow-up so it doesn't go cold.
Content marketing
We plan, write, produce and schedule short-form videos and posts around your services, location and tone. You review and approve. You never have to appear on camera.
The difference
You shouldn't have to choose between doing the work and being easy to reach.
| Job | The usual way | With SIGNAL |
|---|---|---|
| After-hours calls | The phone rings out. A voicemail sits there, or isn't left at all. | Missed and after-hours enquiries get a reply, and contact details are captured for your team. |
| Content | The feed stalls in busy weeks. The owner is asked to be on camera every week. | Short videos and posts are written for your services and scheduled. You don't have to appear. |
| New enquiries | A form or missed call sits overnight, then goes cold. | A follow-up goes out, so conversations are less likely to sit unanswered. |
| Approvals | Work goes out in a rush, or never starts. | You approve the content and the assistant's replies before anything goes live. |
| Commitment | A long retainer, a patchwork of tools, or nothing until there's time. | Month-to-month plans. Two sample reels before any paid month begins. |
The process
Three steps. You see the work before you pay for a month.
We learn the business, the services you want to promote and the tone that fits. If it isn't a fit, we say so.
We make two samples for your business before any paid month. Use them, ask for a tweak, or walk away.
Content goes out on a calendar you approve. On Content + Capture and Full Engine, missed and after-hours enquiries get a reply and a follow-up.
Start with the short form, then the intro call.
What to expect
Instead of promises, here is what the first month looks like.
Deliverables
Example content week
An illustrative week for a local service business. Your calendar is built from your own services and tone.
No setup fee
A$500 setup
A$990 setup
Prices in Australian dollars. Month-to-month, paid upfront. You can stop at the end of any paid month.
Not sure which plan? We'll recommend one only after we understand the business.
Our promise
The terms we stand behind, in plain words.
We make two samples for your business before any paid month begins. Use them, request a change, or stop there.
Plans are paid upfront for the month. You can stop at the end of any paid month. There's no long contract.
Nothing goes live until you're comfortable with it. We don't make outcome promises on your behalf.
And if we're not the right fit, we'll tell you on the intro call.
FAQ
Service and local businesses that rely on enquiries: trades and home services, studios and salons, professional services, and similar. If you're not sure, apply and we'll tell you honestly whether we can help.
No. We work from your business details, approved scripts and simple visuals, so your content doesn't depend on you being the face of every post.
It replies to missed calls and after-hours enquiries, answers the common questions you approve, collects contact details, and can offer a callback or a booking window you've set. Every lead is passed to your team. It doesn't make promises you haven't approved.
Content is short videos and posts, done for you. Content + Capture adds the AI assistant and follow-up for missed calls and new enquiries. Full Engine is the complete monthly engagement, with the fuller content load agreed on the intro call.
Content is A$990 a month with no setup fee. Content + Capture is A$1,490 a month plus a A$500 setup fee. Full Engine is A$2,490 a month plus a A$990 setup fee. USD pricing is available too. Plans are month-to-month, paid upfront, and any applicable tax is shown at checkout.
After a 20-minute intro and two free sample reels, the first paid month starts with a kickoff call and a content plan. Approved content usually starts publishing in week 3. On Capture plans, the AI assistant also goes live on missed and after-hours enquiries in week 3, once you've signed off its replies.
No. Plans are month-to-month and paid upfront. You can stop at the end of any paid month.
No. The two sample reels are free and come before any paid month. If you go ahead, the first month and any setup fee are paid at the start of that month.
You do. We draft from the brief and from information you already publish. Nothing goes live until you're comfortable with it, including what the AI assistant says.
Email sam@usesignal.agency or cancel the membership from your Whop account. Your plan runs to the end of the month you've paid for and doesn't renew. The details are in our refunds and cancellation policy.
Your team still comes first during business hours. SIGNAL covers the calls and forms that arrive when nobody can pick up, and keeps your content going when the week is already full.
SIGNAL is an Australian business based in Canberra (Gungahlin, ACT), ABN 37 507 436 986. We work remotely, and USD pricing is available for clients outside Australia.
Answer a few short questions. If it's useful, we'll book a 20-minute intro and make two free sample reels for your business. If it isn't, you can leave it there.
SIGNAL · ABN 37 507 436 986
Canberra (Gungahlin, ACT), Australia